Privacy Policy

Last updated: January 2025

We are committed to protecting your personal data. This Privacy Policy explains how we collect, use, share and protect your information when you use our website.

This policy is intended to meet requirements under the UK General Data Protection Regulation ("UK GDPR") and the Data Protection Act 2018.

1) Who is responsible for your personal data?

Datablox Internet Limited is the "data controller" for personal data collected via this website.

If you have any questions or want to exercise your rights, contact us using the details above.

2) What personal data we collect

Depending on how you use our website, we may collect:

• Contact data: name, email address, phone number, company name (if you provide these).
• Message/enquiry data: information you submit through contact forms, email, or other communications.
• Technical data (limited): basic information your browser sends when you access a website (for example device type, browser type/version, and operating system).

We do not collect IP addresses via our website analytics.

• Usage/analytics data (built-in, non-IP): information generated by our website's built-in analytics system, such as page views, pages visited, time on page, referral information, and interaction events without collecting IP addresses.

We do not intentionally collect special category data (e.g., health data) and we ask that you do not submit it to us unless we specifically request it.

3) How we collect your personal data

We collect personal data in the following ways:

• Directly from you when you fill out forms or contact us.
• Automatically when you browse our website (including via essential cookies and our built-in analytics, where enabled).

4) How we use your personal data and our legal bases

Under UK GDPR, we must have a lawful basis to process your data. We use personal data for:

To respond to enquiries and provide support

Legal basis: Legitimate interests (to respond to requests and operate our business), and/or performance of a contract (where you are asking us to provide services).

To operate, maintain and secure our website (including troubleshooting and abuse prevention)

Legal basis: Legitimate interests.

To understand website usage and improve the website (built-in analytics)

Legal basis: Legitimate interests.

If our analytics relies on non-essential cookies or similar technologies, we will obtain consent where required.

To comply with legal obligations

Legal basis: Legal obligation.

5) Marketing

We do not send marketing emails unless you have asked to receive them or we otherwise have a lawful basis to do so.

If we send marketing communications, you can opt out at any time by using the unsubscribe link (if applicable) or contacting us at privacy@datablox.uk.

6) Cookies and similar technologies

We use cookies and similar technologies to make our website work and (where enabled) to understand how the website is used.

• Essential cookies are required for the website to function.
• Non-essential cookies (including analytics cookies, where used) will be used only where required and in line with your choices.

You can manage cookies through your browser settings. Where we use non-essential cookies, we will provide a cookie banner or similar tool to allow you to set your preferences.

7) Who we share your personal data with

We may share your personal data with:

• Hosting/IT providers who help us run and secure the website (for example, infrastructure, security monitoring, and maintenance).
• Professional advisers such as lawyers, accountants, and insurers.
• Regulators and authorities where required by law.
• Business transfers if we sell, merge, or reorganise all or part of our business.

We only share personal data where necessary and take steps to ensure recipients protect it appropriately.

8) International transfers

Our service providers may store or process personal data outside the UK.

Where we transfer personal data internationally, we will ensure appropriate safeguards are in place (for example, UK adequacy regulations and/or appropriate contractual safeguards).

9) How long we keep your personal data

We keep personal data only as long as necessary for the purposes described in this policy.

Typical retention periods may include:

• Enquiries and correspondence: up to 24 months after last contact.
• Security logs / technical logs: for 180 days, unless required longer for investigating incidents.
• Analytics data (non-IP): retained for 26 months or in aggregated form for longer, depending on configuration.

10) Your rights under UK GDPR

You have rights over your personal data, including the right to:

• Access your personal data
• Correct inaccurate or incomplete data
• Delete your data (in certain circumstances)
• Restrict processing (in certain circumstances)
• Object to processing based on legitimate interests or direct marketing
• Data portability (in certain circumstances)
• Withdraw consent (where processing is based on consent)

To exercise your rights, contact us at privacy@datablox.uk. We may need to verify your identity.

11) Complaints

If you are unhappy with how we handle your personal data, you have the right to complain to the UK supervisory authority:

Information Commissioner's Office (ICO): ico.org.uk

We'd appreciate the chance to address your concerns first, so please contact us directly where possible.

12) Security

We use appropriate technical and organisational measures to protect personal data, including access controls and security monitoring. However, no method of transmission over the internet is completely secure.

13) Third-party links

Our website may include links to third-party websites or services. We are not responsible for those sites' privacy practices. Please review their privacy policies.

14) Children

Our website is not intended for children and we do not knowingly collect personal data from children.

15) Changes to this policy

We may update this Privacy Policy from time to time. We will post the updated version on this page and update the "Last updated" date.